Top 4 Landing Page URL StrategiesJune 15, 2017
One of the most common questions we get is around what URLs you can publish your landing pages to. Below are a the top four domain configurations we support within RallyMind (The actual company and domain names have been anonymized).
1) One central domain, with many sub-directories
Our agency partner needed to set up thousands of agent landing pages to power geo-fenced display campaigns (powered from Simpli.fi) for their financial advisor brand they represent.
2) Subdomains under many existing domains
Our agency partner wanted to power the large co-op dealer network of a appliance manufacturer by creating subdomains underneath each of their Dealer network's existing websites.
3) One central domain, with many branded subdomains
Our agency partner wanted to leverage the Dealer Network of a large marine manufacturer by creating branded subdomains underneath a manufacturer branded domain.
4) Registered domains for each landing page
Our agency partner wanted to set up regional campaign landing pages to drive PPC and organic traffic and calls back to the individual Franchisees within that geography. They wanted registered domains as part of the strategy to optimize SEO and click through rates under Google ETA ads.
Want to chat about what domain configuration would work best for your landing page strategy. Contact us today